Protecting our Community: Beware of Scams
We write this message as we hold the values of transparency and trust at the core of our […]
The Twigeo approach to Media Mix Modeling & planning for a secure future
The Challenge Our client, an international streaming challenger runs marketing campaigns across 10+ different channels, both online and […]
Measure True Marketing Impact with Incrementality Experiments
Incrementality experiments is the gold standard of marketing measurement. Learn about the pros and cons of geo-based vs. user-level incrementality experiments from Twigeo's seasoned data science team, and start future-proofing your measurement.
Unlocking iOS App Campaigns Post-ATT
Twigeo's partnership with Meta and the adoption of Measurement 360 and GeoLift unleashed the true potential of iOS app campaigns in the post-ATT era, revolutionizing measurement accuracy and delivering impressive results for both the agency and its clients.
Marketing Mix Modeling & planning for a secure future
The Twigeo approach to Marketing Mix Modeling & planning for a secure future.